Define your Startup's Value Proposition
Let's define your value proposition, core, competitive positioning and strategic narrative to understand how you'll win your target market. 🏆
In ‘Zero to One’, Peter Thiel explains that successful startups have characteristics of a monopoly, driven by a combination of these 4 characteristics – Brand, Scale, Network Effects and Technology. 🥇
Similar to the concept of Core in ‘Disciplined Entrepreneurship’, Peter Thiel recommends analyzing your business according to these characteristics to help think about how to make it durable. ♾️
Take a Quiz
Recommended Books & Blogs
Want help with your startup's value proposition?
VerroBot is our entrepreneurship guide that shares relevant content, videos and blogs to help you define your value proposition, core, competitive positioning and strategic narrative. 💪