Nivi's conversational marketplace enables better health outcomes
Sid Goyal is a serial entrepreneur who has successfully founded multiple startups. In 2014, Sid traveled to Kenya as an Entrepreneur-in-Residence for an early-stage VC fund and realized there was a lack of innovation within the health industry. Two years later, Sid and his co-founders launched Nivi in Kenya to provide women access to contraceptives and counseling through the use of mobile phones.
Startup positioning and hypothesis testing
Elaine Chen, Director of the Derby Entrepreneurship Center at Tufts University, teaches BonBillo teams how to apply 'Disciplined Entrepreneurship' to define their value proposition, competitive positioning and test key assumptions. Highlights of Startup positioning and hypothesis testing workshop
Why and how should startups conduct customer interviews?
Katelyn Bourgoin, CEO at Customer Camp, shared her insights with BonBillo Impact Bootcamp teams on why and how startups should navigate the customer discovery journey. Customer Camp helps startups get inside their customer’s heads so they can market smarter.